ONE Musicfest
social media campaign
Social Media Ambassador for ONE Musicfest, the Southeast's largest 2-day urban progressive music festival. Managed event promotion, behind-the-scenes footage and real-time social media coverage. Shared creative reveals of artist lineup, used urgency to drive ticket purchases and launched a countdown to build anticipation.
Photographer: Omar Farlow
On-site coverage
Partnered with a photographer to capture photos and video footage of the crowd and performances in real-time via Facebook, Instagram and Twitter.
Branded Hashtags
Promoted the official festival hashtag to share exclusive info and connect with event-goers and encourage user-generated content.
